Operational Assessments & Strategic Planning

TCG has significant experience in all aspects of company operations.  Our team has held C-level positions at Fortune 500 companies, mid-sized companies, and start-ups. Recently, one of our partners assumed the role of interim COO for a veterinary software company, growing sales 600 percent (600 %) while implementing new procedures to speed product development. 

Sometimes, only an outsider can offer an objective view on the operations of a company and make suggestions for improvement.  Those that are best qualified to assess the situation and suggest improvements are individuals who have been in a variety of operating roles themselves.  Strong academic training is important but real life experience that comes from TCG team members is invaluable.

TCG’s consultants has operating backgrounds in general management, corporate development marketing, R&D, sales, production, and customer support.  TCG can bring this extensive experience and network of contacts to assess a company’s operations or provide interim management.

In strategic planning, TCG has similarly significant experience. Quite simply, “strategy” is the choice of which markets to serve and how to serve them.  Recently, we helped a medical software company define a new strategy.  This company was experiencing increasing competition for its main product.  By adding new products, the company kept ahead of its competition by bundling services in a way that was unique in the industry.

When partnering with European companies, you must be aware of the culktural differences. An interview with Dr. Bob. Keefer, originally published in the Triangle Tech Journal, gives valuable hints.

"Commercialization is all part of brand management, how you build a brand. The companies who specialize in this may prove very helpful" says Dr. Robert Keefer. Read "Companies Supporting Other Companies" from The State of Life Sciences in North Carolina (Supplement) in The Scientist.